Sales funnels end to end

Advertising, the website, social media, Telegram, the CRM and managers connect into one system: from the first touch to the repeat sale. At every step you can see where the customer came from and what is happening with them.

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Sales funnels

So that requests do not get lost on the way to a sale

Advertising, the website, messengers and the CRM work as one system, and managers lead the customer through a clear process. You see the whole path: where the person came from, which step they stopped at and what led to the sale.

Where customers usually get lost

Familiar situations: money goes into advertising, but not every request reaches a sale.

  • Advertising, the website, messengers and spreadsheets live separately, and nobody sees the whole customer journey
    All the steps are linked into one chain: from the first touch to the sale you can see what is happening with each customer
  • Requests arrive from different channels and some of them are left unanswered
    Every request reaches the CRM with a source and a status, the manager gets a notification and the customer gets a confirmation
  • Managers handle customers in different ways, and the result depends on the individual
    One process for the whole team: deal stages, tasks and reminders in the CRM, and the owner sees where customers get stuck
  • It is unclear which channels bring paying customers and which only spend the budget
    The source of a request is kept right up to the sale, so you can see which channels bring sales
  • A customer buys once and after that nobody works with them
    Reminders, personal offers and messages at the right moment help bring the customer back for a repeat purchase

What you get

A funnel end to end: we build and connect the links one by one, and you get a working system and clear numbers.

  • The customer journey under control

    From advertising to the repeat sale everything is linked into one chain. You can see where the person came from, what they did and which step they stopped at.

  • Requests do not get lost

    Every enquiry reaches the CRM with a source, a status and an owner. The manager gets a notification, the customer gets a confirmation.

  • You can see what works

    Funnel analytics shows the sources, the steps and the places where customers drop out. Budget and improvements are decided by the numbers, not by feel.

  • The team works to a process

    Deal stages, tasks and reminders are the same for every manager. The owner sees the team's work in the system, not in retellings.

  • Advertising works for the system

    Traffic goes not just to a website but to a page, a bot or a Mini App that captures the request. Advertising, the website and the CRM are set up for each other.

  • Repeat sales

    The customer base works: reminders, personal offers and bonuses help bring repeat purchases.

How the funnel is built

On the left are the channels customers come from. In the centre is the customer journey from the first touch to the repeat sale. On the right is what we connect so that the journey works as a system.

Every CODE SCALE area is a part of this system. You can start with one step and build the rest later.

Build a funnel for my business on WhatsApp (opens in a new tab)

What the system includes depends on the business and the channels: we define the steps and integrations after reviewing the task. We do not promise a number of requests or sales — that depends on the market, the offer and the budget.

What we build at each step

We take on every link of the chain and connect them to each other. We define the steps after reviewing your business: not every business needs all six. We check that the services can be connected before work starts.

  1. We attract customers

    Advertising and content lead not just to a website but to an action: leave a request, write in a messenger, open a bot.

    • Google Ads
    • Yandex Direct
    • Meta Ads
    • Instagram
    • Telegram
    • WhatsApp
  2. We turn interest into a request

    A page, a bot or a Mini App with a clear offer captures the contact: the person leaves a request or writes in a messenger.

    • Website and landing page
    • Lead magnet
    • Telegram bot
    • Telegram Mini App
    • Request form
  3. We receive and route requests

    Every request reaches the CRM with a source and a status. The manager gets a notification, the customer gets a confirmation.

    • CRM
    • Request sources
    • Team notifications
    • Confirmation for the customer
  4. We lead the customer to the sale

    Managers work to a single process: deal stages, tasks, reminders and the history of communication in one place. Payment is connected if it is needed.

    • Deal stages
    • Tasks and reminders
    • Communication history
    • Online payment
  5. We bring the customer back

    Working with the customer base for repeat sales: reminders, personal offers and messages at the right moment.

    • Messenger messages
    • Personal offers
    • Bonuses and loyalty
  6. We measure and improve

    Funnel analytics shows where customers come from, which step they drop out at and which channels bring sales. We fix the weak spots.

    • Funnel analytics
    • Reports for the owner
    • Conversion by step

When you need a funnel

  • Advertising is already running or being prepared, but it is unclear how many requests reach a sale
  • Requests come from several channels and get lost between chats, spreadsheets and calls
  • Managers handle customers in different ways, and the result depends on the individual
  • The owner needs to see which channels bring paying customers and which do not

You can start with one link, for example requests and the CRM or a landing page for advertising, and build the rest later.

How we build a funnel

  1. We review the customer journeyWhere customers come from, where they get lost and who works with them.
  2. We design the funnelWe choose the channels and steps, decide what to connect and agree which numbers we will track.
  3. We build the systemLanding pages, bots, the CRM, notifications and analytics, linked to each other.
  4. We launch and improveWe watch the numbers step by step, find the weak spots and fix them.

Let's discuss a funnel for your business

Tell us where your customers come from now and where they get lost. We will discuss which links to build first.